Focus 2 Apply
Turn Student Interest into Enrollment
FOCUS 2 APPLY matches a prospective student's interests to your college's majors and programs.
Recruit. Match. Enroll.
Focus 2 Apply helps colleges connect with prospective students by matching their interests to your academic programs.
Research-based assessments help students discover majors at your institution while giving admissions teams insight to identify best-fit applicants and support smarter enrollment decisions.
How it Works
Focus 2 Apply helps students explore academic direction before they apply or enroll. Students complete our research-based interest assessment
- Discover and explore majors offered at your college matching their results
- Explore career and academic pathways
- Build early academic confidence
- Make more informed enrollment decisions
Students receive personalized results that connect them to majors and careers matching their assessment results.
- Identify best-fit prospective students
- Generate qualified, high-intent leads
- Align outreach with student interests
- Strengthen early engagement and connections to prospective students
- Improve recruitment targeting and conversion
Students turn insight into direction exploring the possibilities.
- Student interest profiles
- Major alignment data
- Engagement and usage trends
- Recruitment activity insights
Use data to refine outreach and improve your enrollment strategy.
Implementation & Support
- Implementation guidance and best practices
- Ongoing Partnership: Training for admissions with phone and webinar support
Seamless Transition to Focus 2 Career
When students enroll, their Focus 2 Apply results are into Focus 2 Career allowing them to continue their exploration and decision-making without starting over supporting continuity from recruitment through graduation